1. Where our rugs come from
Houseify verkoopt een brede collectie handgemaakte vloerkleden en tapijten uit landen met een rijke traditie in ambachtelijk tapijtweven:
- Morocco - Berber-kleden handgeknoopt door wevers in het Atlasgebergte
- Afghanistan, India, Pakistan, Turkey - traditionally hand-knotted and hand-woven rugs
- Argentina - handmade wool rugs
- China - machine-made and handmade rugs
Each handmade rug is the work of human hands—a craft passed down through generations.
2. From producer to living room - our chain
Houseify werkt samen met in Nederland gevestigde tussenpartijen die direct in contact staan met de producenten. Deze tussenpartijen zijn de verantwoordelijke marktdeelnemers onder de GPSR (EU 2023/988) en ons primaire aanspreekpunt voor productkwaliteit, veiligheid en arbeidsomstandigheden.
Our chain:
- Producers / weavers - in the countries of origin above
- Dutch-established intermediaries - importer and responsible EU market operator (GPSR Art. 16)
- Houseify - sells the rugs to consumers in the Netherlands and the EU
We do not disclose supplier names to protect competitively sensitive information. In the event of a serious request in the context of a government inspection or legal dispute, we will cooperate in providing access.
3. Our claims, honestly substantiated
The EmpCo guideline (EU 2024/825, applicable ~September 2026) prohibits vague or unsubstantiated sustainability and origin claims. We already apply this standard prior to its entry into force and only make claims that we can substantiate:
| Claim | Substantiation |
|---|---|
| “Handmade” | Production process documented by country of origin; demonstrably handcrafted |
| “Natural materials“ | Fiber composition listed per product (wool, jute, cotton, bamboo silk, viscose, recycled cotton) |
| “Traditional craft” | Documented weaving techniques by region (hand knot, hand weaving) |
We do not use invented quality marks or unbacked certifications.
4. Transparency about what we do not (yet) know
We do not have direct control over every step in the chain. We rely on our Dutch intermediaries as the primary link and expect them to comply with our Supplier Code of Conduct. We are working on further supply chain transparency.
5. Questions or concerns?
Email info@houseify.com. Concerned about production conditions? See also Human rights & working conditions and Supplier Code of Conduct.
See also Sustainability policy for our broader environmental and sustainability policy.
Last updated: June 1, 2026.
