Owen Ebbers
FounderOwen’s passion for fabrics and textiles began at a young age, as he was fascinated by the stories woven into every thread of antique rugs. This love of history and craftsmanship formed the basis for Houseify.
Our story
From the makers’ hands to your home
Houseify is a studio that curates handmade statement pieces, selected for their craftsmanship and presented with confidence in terms of colour and size.
Why we exist
We take the guesswork out of interior design shopping
Houseify was born out of frustration. Buying a rug online feels risky: you’re not sure how the colour will look, whether the size is right, or whether the rug will actually look like what you saw on your screen. So you end up hesitating, or you end up making a bad purchase.
We turned it into a bespoke experience: rather than endlessly scrolling through thousands of rugs, you can choose a statement piece with confidence. Curated and tailored to your space.
Selected, not produced
Not an online shop with an endless catalogue
We curate handmade pieces from craft traditions across six countries, selecting a small but meaningful selection. Each piece is the work of artisans, crafted according to traditions that have been passed down through generations. No mass production, no random selection – just a carefully curated selection from our workshops.
The people behind Houseify
The real people behind the studio. We select every piece ourselves, so everything you receive has passed through our hands.
William Miggelbrink
Logistics and serviceWilliam’s expertise in logistics ensures that every Houseify order runs smoothly. He believes that excellent service is just as important as a beautiful product, and does everything he can to deliver the right rug to your home as quickly as possible.
As close as possible to the creators
Straight from the source, with a short supply chain
We work as closely as possible to the source: with workshops and artisans in the countries of origin, keeping the supply chain as short as possible. This ensures that the craftsmanship – and fair remuneration – goes where it belongs.
To us, authentic craftsmanship means respect for the makers and for the materials. We choose handcrafted items with soul over soulless mass-produced goods.
The story, as told
Owen and William on Houseify
In a nutshell: why we started Houseify, how we choose what we offer, and what ‘handmade’ means to us.
What we stand for
The principles behind every choice we make
01
Certainty
Buy it without hesitation.
02
Status with style
Quiet luxury, sophisticated and serene.
03
Craftsmanship and soul
Handicrafts and artisans, never mass-produced.
04
Curation over abundance
We choose fewer, but better.
05
Peace and harmony
A room that feels just right.
Anastasia
Verified review
Delivered quickly, good fabric.
Sebastian
Verified review
Fast delivery and the quality you’d expect!
b verhoeven
Verified review
I bought a beautiful Berber rug from Houseify. The delivery took a bit of doing, but everything worked out in the end and I was compensated with a small gift. I dealt with the logistics planner, who was very customer-friendly. I’d definitely recommend them 👍. I’m very satisfied, anyway.
Iheins
Verified review
Good quality, beautifully finished and comfortable to wear.
As seen in
Our mission
A standard interior deserves more than just any old rug
Houseify makes choosing luxury interior design simple and straightforward: we curate handmade statement pieces and help you choose with confidence, so that buying interior design online feels trustworthy.
We believe that true luxury isn’t flashy. It’s about certainty and simplicity: making the right choice quickly and feeling the difference straight away. A home that feels right, offers peace of mind and exudes status, without any doubts or regrets.
That’s why we curate rather than overload, and choose handcrafted pieces with soul over soulless mass-produced items. A deliberate choice. An interior that is unmistakably yours.
Ready to finish decorating your room?
Explore the collection or ask us a question – we’d be happy to help.
View the collection Please get in touch