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Rug color

The color of your rug determines the atmosphere of a room: a warm shade creates a cozy feel, a cool shade provides tranquility, and a deep color grounds the space. Choose the shade below that suits your interior and the atmosphere you are looking for.

More information about Rug color
  • Free shipping
  • 30-day returns policy
  • Minimum 2-year warranty
  • 100% pure wool

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About the collection

How do you choose the colour of a rug?

The colour of a rug largely determines the atmosphere of a room. A warm shade such as beige, brown or red makes a room cosy and grounded. A cool shade such as grey, blue or white, on the other hand, creates a sense of calm and space. In the case of hand-knotted and hand-woven rugs, the colour comes from vegetable or synthetic dyes applied to wool, or from the natural, undyed hue of the fibre itself.

As well as the colour itself, undertones and saturation play a part: a warm grey with brown in it looks different from a cool grey with blue in it, and a muted shade has a more calming effect than a bright one.

Colours in the collection

Colour group Atmosphere Goes well with
Neutral (beige, grey, white) Calm, timeless Any interior, as a basis
Warm (brown, red, orange, yellow) Cosy, down-to-earth Rural, classic
Cool (blue, green, purple) Calming, deepening Modern, Scandinavian
Distinctive (black, pink, multicoloured) Statement, character Eclectic, bohemian

View each colour separately: beige, gray, white, brown, red or blue.

How do you choose the right colour for your interior?

Start with the floor and the furniture that’s already in the room. A light-coloured floor and furniture call for a rug with more contrast; a dark floor or dark furniture, on the other hand, lends itself to a lighter rug.

  • A peaceful base: Choose a neutral colour that goes with everything.
  • Making a statement: Choose a bold colour as the focal point of the room.
  • Colours connect: Choose a multicoloured rug that brings together shades from the rest of your interior.

If in doubt, always view the product photos in daylight, as screens and artificial light render colours differently to daylight.

Why order from Houseify?

Houseify stocks rugs in virtually every colour, from neutral base shades to bold accent colours. The exact colour, material composition and stock status are listed for each product.

Rug color
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They’re very helpful when you ask questions by email and really think things through with you!

Frequently Asked Questions

Good to know

Neutral colours such as beige, grey and white go well with almost any interior design and furniture colour. They provide a calm foundation upon which other colours in the room can be built.

A dark rug can make a room feel more intimate and cosy, but it doesn’t necessarily make it seem smaller. In a small room with plenty of natural light, a dark rug often still works well.

Choose one colour from the rug that is also featured in a piece of furniture, a cushion or a curtain. Keep the rest of the room more neutral, so that the colours do not clash.

Over the years, the colour of dyed wool will fade when exposed to direct sunlight for long periods. Turn the rug half a turn regularly to ensure the colour remains even.

Screens display colours differently, and dyed wool changes shade in daylight and under artificial light. Please inspect the rug in daylight upon receipt; you can return it within the returns period if the colour isn’t right.

Warm colours such as red, orange and brown have a yellow or red undertone and create a cosy atmosphere. Cool colours such as blue, green and grey have a blue undertone and create a calmer, more spacious feel.

On a light-coloured floor, a rug with more contrast adds texture; on a dark floor, a lighter rug actually creates a sense of space. Always check the colour of the rug against a photo or sample of your own floor.

Yes, if you stick to a shared colour or shade across the rooms. A consistent colour scheme creates a sense of cohesion, even if each room has a different pattern.

A plain rug is easier to coordinate with other patterns elsewhere in the room, such as cushions or curtains. A rug with its own pattern calls for a more subdued setting.

Vacuum the rug regularly, following the direction of the pile, on a low setting. Blot stains immediately with a damp cloth and a drop of pH-neutral wool detergent; do not use bleach, as this will damage the colour.

A newly dyed rug may bleed slightly the first time it is wet-cleaned. You should therefore test it first on a corner using a damp white cloth before wet-cleaning the rug.

Use a non-slip mat made of felt or rubber that is slightly smaller than the rug. If the rug is a light colour, choose a light-coloured mat so that a dark mat does not show through the weave.

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