Golnaz Persian rug pink

The terms are often used interchangeably. A rug is a loose rug that you place anywhere in the room; the term ‘rug’ also refers to fitted rug or floor covering. Our collection consists of loose, handmade rugs.

The classic rugs in the Houseify collection are hand-knotted or woven on a vertical loom. As they are made by hand, they feature small, natural variations in the pattern that machine-made rugs lack.

Classic rugs often combine a muted main colour, such as burgundy, navy blue or ivory, with accents in gold, rust or dark green. A more neutral colour scheme in beige or grey is better suited to a modern, understated interior.

Vacuum the rug regularly, following the direction of the pile, on a low setting. Blot stains immediately with a damp cloth and a drop of pH-neutral wool detergent. Leave thorough cleaning to a professional rug cleaner.

Yes, to create a contrast. A classic rug with muted colours and a subtle pattern adds depth to a minimalist, modern interior without overwhelming the rest of the room.

Over the years, the colour of dyed wool will fade when exposed to direct sunlight for long periods. Turn the rug half a turn regularly to ensure the colour remains even.

Yes, with a standard pile height. Wool is a natural insulator, which means that heat output may be slightly lower than on an uncovered floor. Check whether the underfloor heating manufacturer permits the use of rugs.

‘Classic’ refers to the design: symmetrical, with traditional motifs. ‘Vintage’ refers to the age of the rug. A classic rug can be either new or vintage; a vintage rug, on the other hand, has a worn look due to its age.

Keep the rest of the room simple: a plain sofa and few other patterns will ensure that the rug remains the focal point. Repeat one colour from the pattern in a cushion or curtain to tie the whole look together.

Use a non-slip mat made of felt or rubber that is slightly smaller than the rug, so that the edges do not curl up. A non-slip mat prevents the rug from sliding on smooth floors and protects the floor from wear and tear.